Mrs. GREEN APPLE
“BABEL no TOH” National Tour
We direct the tour's immersive staging: music meets immersive theater as 100 performers move through the crowd, dissolving the edges of the live show inside the world of the Tower of Babel.
BABEL — Mrs. GREEN APPLE
National Tour
Kyoto —
Turning sleeping properties into stages
Starting from Kyoto's dormant properties, we weave a new form of cultural entertainment.
KYOTO — Awakening
sleeping properties
Ise —
Braiding myth into the shoreline
Joining the Futami coast to the lineage of the Grand Shrine, we design a ten-year regional experience leading to the 2030 Shikinen Sengu.
ISE — Weaving myth
into the coastline
Kansai —
Rethinking how aquariums draw crowds
Anchored by a new aquarium in Kansai, we build a visitor model that fuses aquarium and entertainment.
KANSAI — Redefining
the aquarium model
Saga —
An entire prefecture, one stage
From the prefecture's flagship commercial complex, we reweave all of Saga into a single corridor of experience.
SAGA — A prefecture
as one theatre
Strategy —
Decoding a ¥100-billion horizon
We run first-hand research across the world's leading LBE destinations and design an M&A-led growth strategy.
STRATEGY — Reading
the 100B horizon
